Media Lead

Key Responsibilities:

· Media support for Self Care portfolio (9 brands), TV, co- promo, special projects

· Strategic media planning – identify effective media solutions and ROI based media mix for each brand

· Development of consumer centric maps

· Measuring effectiveness of media campaigns

· Identifying innovative media solutions to resolve current business tasks

· Verification of prices for media instruments (TV, co-promo etc)

· Coordinate media agencies day-to-day communications with marketing, trade marketing and research teams

· Coordination of media deals for TV, co-promo

· Coordination of media pitch, buying and performance audit or current placements in TV, co promo

· Coordinating business partners and team members to provide them consistent mentorship to reach and exceed they goals

· Reporting to local and regional colleagues

· Trends monitoring

Qualifications Required:

· Advanced marketing experience preferable

· Expertise in media infrastructure (at least 2 years on the similar role ih FMCG, pharma or media agency)

· Good understanding of end to end journey orchestration is preferable

· Fluency in English required

· Strong analytical skills

· Excellence in execution approach required

· Result orientation required

· Strategic mindset

· Strong leadership, influencing & communication skills

· Agile mindset.